Miira Leinonen
CMO
Passionate about creating compelling stories and enhancing the world of recruitment. Helping companies to improve their Employer Brand with modern recruitment methods and superior Candidate Experience.
Talent Acquisition
Top 10 recruitment blog posts 2022
What’s been cooking in recruitment in 2022?
I have chosen 10 interesting recruitment-related blog posts globally to share with you. The task wasn’t easy by any means. There is so much great content out there!
In 2022, there has been lots of buzz about quiet quitting, DEI (diversity, equity, and inclusion), and employer branding. Also, topics familiar from previous years have been getting more attention, such as investing in candidate experience, using referrals in hiring, and growing your talent pools.
Here come the posts! Read, learn & enjoy! ✨
1. Are You Cultivating a “Culture-Add” Talent Strategy?
Cyndy Trivella, TalentCulture
“In recent years, I’ve been encouraged by a groundswell of employers that are choosing to embrace “culture-add” people practices. In fact, several months ago, I wrote about it in a Sage Masterclass article.
Because this concept is central to the future of work, I’ve continued to ponder, read and discuss culture-add issues with others. Now I’m convinced this topic deserves much more than just one blog post. So let’s explore it further here. I hope this underscores the need for a shift to a culture-add recruitment and retention mindset. But more importantly, I hope it inspires constructive change.”
2. No Job Seeker Left Behind: Three Steps to a Broader Talent Pool
LaFawn Davis, Indeed
“I understand what it’s like to face barriers to employment, to be evaluated on credentials versus skill and to feel like the world of work has left me behind. If I’ve felt this way, imagine how many millions of talented job seekers are out there who, just like me, have been underappreciated, underestimated and overlooked because they can’t check the right box on a job application.
Imagine how much untapped talent your company is missing out on.”
3. How to convince stakeholders to support diverse recruitment efforts
Shayna Hodkin. HiBob
“The financial benefits of diverse recruitment can be quantified. How about the cost?
Let’s start with your budget set aside for recruiting underrepresented minorities. How much of your recruiting budget is dedicated to that mission? If the answer is zero then not only do you have a culture problem, you’re hurting your business’ bottom line.
Let’s look at diversity and inclusion-oriented recruiting by the numbers: the value of diversity to employees + benefits of inclusion-oriented recruitment, and how to present the business case for diverse recruiting.”
4. When Quiet Quitting Is Worse Than the Real Thing
Anthony C. Klotz and Mark C. Bolino, Harvard Business Review
“While much has been written about the Great Resignation, a new term has emerged to describe an increasingly common alternative to resigning: “quiet quitting.” Driven by many of the same underlying factors as actual resignations, quiet quitting refers to opting out of tasks beyond one’s assigned duties and/or becoming less psychologically invested in work. Quiet quitters continue to fulfill their primary responsibilities, but they’re less willing to engage in activities known as citizenship behaviors: no more staying late, showing up early, or attending non-mandatory meetings.”
5. Employer Branding: Best Practice
Personio
When CEOs hear the term ‘employer branding’, visions of expensive off-site workshops or advertising campaigns quickly come to mind. However, the best employer branding comes from a resource you already have: your employees.
According to a study carried out by LinkedIn, 83% of companies agree that an employer’s brand has a significant impact on the talent a company can recruit. A decent budget can improve recruiting results. But employer branding, no matter how well designed in theory, can only really take full effect when it is lived.
Here are some inexpensive and inspiring examples of best-practice employer branding
6. 5 Reasons Why Recruiters Should Use TikTok
Roman Pikalenko, RecRight
“When TikTok just started gaining traction, it was mostly seen as an app for silly lip-sync and dance videos used by Gen Z. However, during the pandemic in 2020, the user base has increased exponentially. Nowadays, anyone from local grandma to a globally recognized news magazine can produce trendy content on TikTok.
By August 2020, TikTok reported that its monthly active users have grown nearly 800% since January 2018. By February 2021, the video-sharing app has become a serious competitor to YouTube with over 1.1 billion monthly active users. An additional feature has been added as well – TikTok For Business, a self-service solution providing marketing solutions for brands.
But is TikTok worth your time as a recruiter? What benefit can it bring you and your candidates? Let’s find out together.”
7. Talent Leadership Trends in 2022
SocialTalent
“According to Josh Bersin, only 25% of organizations are recruiting in an optimized way. Talent is scarce right now, so it’s never been more imperative for TA leadership to look at their strategies, optimize processes, and bring their function to new levels. Easier said than done, right?
We recently took a temperature check on what TA leaders are coping with during our webinar, SocialTalent Live: Elevating and Innovating TA Leadership. With over 500 TA and HR leaders in attendance, we ran a series of polls to ascertain some of the trends that are surfacing within the Talent Acquisition sphere.“
8. Candidate Survey Shows Dissatisfaction With Hiring Processes
ERE, Josh Millet
“In other words, norms and expectations among employees have undergone a permanent shift. Company leaders and recruiting professionals have never been under more pressure to develop effective strategies for attracting talent and maintaining a healthy workforce.
With that in mind, Criteria’s just-published Candidate Experience Report (which questioned 2,000 job seekers globally) examines the demands and concerns of today’s job seekers, from how they view their roles in light of Covid and the economy to what they expect from employers. Here are some of the key takeaways…”
9. How the Right Referral Program Can Get Candidates to ‘Yes’
Katie Morison, LinkedIn
“Research shows that having your employees act as your matchmakers offers multiple benefits, yielding higher-quality candidates while reducing recruitment costs. And effective employee referral programs can also help you do a better job closing the deal: Candidates who are referred to a company are 2.6% to 6.6% more likely to accept a job offer, according to one study.”
10. 7 Questions That Will Make Your Recruiting Process More Efficient
Sharlyn Lauby, HR Bartender
“It always makes sense to regularly review current processes and see if there are places to make them more efficient. I believe recruiting is one of those processes. Regardless of what’s happening in the labor market, no one wants to waste time or resources during the hiring process.
So, I thought it might be helpful to put together a list of questions that recruiting teams might want to ask themselves. The idea behind this list is to not assume anything about what’s currently being done. So, don’t just immediately reply with “Oh yeah, we do that.”
Bonus! A few interesting blog posts from us TalentAdore as well:
- Data-driven recruiting – how to utilize analytics in your recruiting plan
- Take employer branding to the next level – 3 ways to differentiate with your employer brand in 2022
- How to improve candidate experience by adding the human touch to your recruitment process
Thanks for reading! I hope you found something new for yourself.
Happy New Year! 🙌
Best,
Miira
